Building on Reputation… Instructed Interpret Design to design and develop a total marketing system for their unique building construction business. They wanted to drive cold customers to their site and convert them into a potential client. Everything from Environmental beliefs, planning and case studies needed to be covered. To build customer awareness good "search engine optimisation" was key. In addition, all business cards, marketing flyers and media advertisements were designed and produced. All graphic, layout and coding works were carried out by Interpret Design. This site is a good example of a clean, minimalist approach to design; conveying the business as simply and as effectively as possible.
As an expert publishing business, Design Hog needed to expand its web presence and offer the opportunity to purchase its beautiful gifting products online. We integrated the front end interface with a Payment / accounts backend Ecommerce solution to fit the brand ideology. We also provided the ability to manage trade accounts and have a seperate login area designed to help steamline acceptance of retail orders. In addition to fully designing the entire experience we concentrated on the need for marketing the site. Advertising campaigns with various keyword strategies were developed. We made use of pay per click schemes, blogging techniques and Facebook and MySpace groups to build content to drive sales.
At this stage of the process we meet and greet so we understand what it is you want! Obviously this is the stage for both parties to learn about each other. It's like paint by numbers, we don't start colouring in the spaces until we have established a clear outline first.
At this stage of the process we will develop concepts using a plethora of techniques, honing information learnt at the Inception stage into a visual form. This image gives you the ability to clearly see how we have interpreted your idea; more often in a way you could not have achieved alone. This will then lead into a feedback loop as we enter the Innovation stage.
At this stage of the process we will design and develop all what we have learnt as a team. All information will be collated and all imagery will be shot, and using our vast experience and skill-base we will endeavour to bring your project into the Realisation stage.
At this stage of the process we will meet with you to review the project before making anything “live”. “Live” means either uploading a web site to a server or sending some leaflets for print; either way we want to make sure you are happy. Once signed off, your project will become realised and ready to help market and drive your business forward.
Please hover over a thumbnail above to reveal the case study associated with the project. This is just a small selection of works we have carried out over the years. Or you can hover over an Interpret Design logo element to the right to understand each quarter of our process cycle. Interpret Design are fully conversed in the following skills...
- Web site design
- Search Engine Optimisation (SEO)
- Online Advertising Campaigns
- Flash Animation
- Photo editing and retouching
- Stationary and Flyer design and print